Top 7 Excellent Digital Marketing Courses in Rohtak

Do you want to become a digital marketer? Are you looking for the best digital marketing course to help you start/rebuild your career? Look no further! Reading this article may be a great headstart as this blog lists the top digital marketing courses in Rohtak. In the wake of the covid-19 outbreak and after facing lockdown, the number of internet users has increased dramatically. This has led to businesses depending on digital marketing more than ever! 

The demand for digital marketing specialists and experts is increasing day by day as this industry is becoming more and more prevalent. Hence, we strongly recommend you start learning digital marketing techniques and skillsets and become industry-ready.

Furthermore, another prerequisite of working in the digital marketing industry is the possibility of landing a high-paying job role in a top company if you are an expert digital marketer. Before we list down the best digital marketing courses in Rohtak, you need to get briefed on the basics of digital marketing. 

What is Digital Marketing? 

Digital marketing refers to the promotion and selling of goods and services on various digital platforms. It is the process of reaching out to potential customers/target audiences by using digital channels such as search engines(mainly Google), email, websites, social media platforms, SMS, and mobile apps to name a few. 

Some of the Essential Elements of Digital Marketing Are:-

• Search engine optimization (SEO)
• Social Media Marketing 
• Email marketing 
• Content creation 
• Content marketing
• Market Analytics
• PPC
• Affiliate Marketing
• Search Engine Marketing(SEM) 

Why Digital Marketing is an in-demand Career?

Regardless of whether a firm is product-based or service-based, it tends to develop a well formulated and structured digital marketing strategy to be able to connect with its target audience and convert them into potential customers. 

A Firm/business Demands a Skilled Digital Marketing Professional for the Following Reasons:-

• To reach and connect with their potential customers globally 
• Less investment with a higher rate of return
• For running paid ads
• To create original content that has an organic reach 
• To create brand awareness

Scope of Digital Marketing 

Each year, as more businesses enter the market and with the development of new technologies, the trends in digital marketing change. Marketing strategies have changed from conventional to digital due to a drastic increase in the number of internet users. 

In today’s world, businesses can connect with a wider range of audiences worldwide, all thanks to digital marketing. Naturally, since digital marketing initiatives continue to expand quickly, there is more employment available in this industry. 

Career Opportunities After Doing a Digital Marketing Course 

Upon Completion of the Digital Marketing Course, You Will Witness a Plethora of Job Opportunities:

• Digital Marketing Executive
• Google Analyst
• SEO Specialist 
• Social Media Marketer
• Content Marketer
• Email Marketer
• Search Engine Marketer
• PPC/SEM Specialist 
• Marketing Manager

Eligibility Criteria for Enrolling in a Digital Marketing Course

Anyone who holds an interest in online marketing can enroll in a digital marketing course. However, digital marketing institutes prefer students who are at least graduates. People who can enroll in a digital marketing course are:-

• Graduates/post graduates in any discipline
• Professionals( especially people with an IT background) 
• People who want to start/switch their careers in the digital marketing industry

Having said that, people of all ages and from all walks of life can become digital marketers, but those with knowledge and passion for things like audio and video creation, eCommerce, social media marketing, web and google analytics, mobile marketing, content creation and management, and marketing strategies, in general, should enroll in a digital marketing course. 

Why You Should Enroll in a Digital Marketing Course?

The graph of digital marketing has recently had a strong increase, and corporate promotions and engagement are entirely dependent on it. Google constantly tweaks its algorithm to improve user experience. Online courses in digital marketing maintain track of these new modifications and adjust their curricula to keep up with the search engines.

The digital marketing certification courses cover all the fundamentally important areas of the industry, including social media marketing, pay-per-click(PPC), video marketing, search engine optimization, and search engine marketing. A digital marketer must be adaptable to any new development in marketing, which requires flexibility.

Now that you have got the fundamental knowledge regarding digital marketing, let’s dive into the syllabus of digital marketing courses in Rohtak. 

Recommended Read: Digital Marketing Courses in Faridabad

Digital Marketing Course Syllabus

Digital marketing is a vast subject to study. The structure of the digital marketing course is quite comprehensive and is subsequently broken down into major categories like social media marketing, content marketing, Google and web Analytics, SEO, content research, and email marketing, to name a few. 

The main elements covered in every online or classroom course on digital marketing include search engine optimization (SEO), content creation and content management,  Google Analytics, Search engine marketing(SEM), PPC, and website development. 

No matter which digital marketing course you choose( diploma course, certification course, or a free short-term digital marketing training course) every curriculum will briefly or in-depth cover the following topics:-

Course Module 1- Introduction to Digital Marketing 

• A brief introduction to internet marketing 
• Importance of digital marketing 
• Scope of online marketing 

Course Module 2- Search Engine Optimisation (SEO)

• An introduction to organic marketing/SEO
• Google algorithms
• Google Search Console
• Understand indexing and crawling 
• On-page and off-page SEO
• Keyword Research

Course Module 3- Search Engine Marketing (SEM)

• Introduction to types of Google Ads
• Learn how to run Ads campaigns
• Competition analysis
• Mobile Ads
• Pay per click (PPC)

Course Module 4- Web Analytics

• Introduction to Google Analytics(GA) 
• Importance of GA
• Types of traffic and campaign building 
• Social media Analytics
• Learn how to measure campaign performances

Course Module 5- Social Media Marketing 

• An introduction to various social media platforms
• What are social media marketing (SMM) and its importance
• Facebook marketing and pixel
• Twitter marketing
• Linkedin Marketing
• Instagram marketing 
• Social media optimization 
• Setting up organic and paid searches at various social media channels

Course Module 6- Email Marketing 

• Introduction to Email Marketing
• Lead generation through email marketing 
• Email automation 
• Campaign analysis
• CTAs and open rates

Course Module 7- Advance Blogging 

• How to write for a website
• Avance keyword research 
• Different writing formats 
• Understand the concept of plagiarism

Course Module 8- Affiliate Marketing

• What is affiliate marketing 
• Affiliate marketing through blogging 
• Amazon affiliate program 
• Shopify affiliate program
• Affiliate marketing through various social media channels

List of Top Digital Marketing Courses in Rohtak

1. IIM Skills

IIM SKILLS is a renowned online educational platform that prioritizes offering well-curated and well-structured training programs across various fields. With practical training, online mentorship, and a comprehensive course structure that caters to the requirements of individuals from various professional backgrounds, IIM Skills offers one of the top digital marketing courses in Rohtak. 

IIM Skills offers a 5 months comprehensive Master Digital Marketing Course with 3 months of online live training and 2 months of paid internship. This online education platform gives you more than just training; with 24*7 online assistance and support, it imparts confidence in you that will help you succeed in the field of digital marketing. It equips you with the understanding of all terminologies, components, and tools necessary for a reliable and prosperous career in digital marketing.

Digital Marketing Course Modules:

• Introduction to online marketing 
• Search Engine Marketing( SEM)
• Search Engine Optimisation(SEO)
• Advance Blogging and content writing 
• Content marketing 
• Inbound Marketing 
• Email marketing 
• Affiliate Marketing
• Web analytics
• Content management strategy

Key Highlights of the Course:

• Comprehensive course structure designed by industry experts
• 5 months of Live training program
• 40 digital marketing modules
• 2 months of paid internship
• 15+ live projects and 10+ case studies

Course Benefits:

• Earn a master’s certification on course completion 
• Lifetime access to the course material
• 300+ placement partners for interview support
• Write your first blog for TOI
• 24*7 online support
• Get access to all digital marketing tools

Course Fee:

34900 + 18% GST

Course Duration:

5 months ( 3 months of live training + 2 months paid internship)

Also Read: IIM Skills Digital Marketing Course Review

2. Merit Infotech

In Rohtak (Haryana), Merit Infotech is one of the leading institutions that offer training in digital marketing. Expert trainers with experience in industry projects have designed the course structure.

Merit Infotech’s  Digital Marketing training course has 50+ Modules including:

• Search Engine Optimisation(SEO)
• Search Engine Marketing(SEM)
• PPC
• Email marketing 
• Social media marketing 
• Affiliate marketing 

Course Highlights:-

• Earn 5+ Certifications
• Digital marketing course completion certificate
• Google digital marketing certificate
• Hubspot certifications
• Advance digital marketing certification 
• Microsoft Advertising certification
• 6 months of industrial project training
• Internship certification 

Course Benefits:

• Live project and case study 
• Placement assistance
• Job interview preparation
• Resume Preparation 

Course Duration: 6 months

Recommended Read: Digital Marketing Courses in Delhi

3. Digital Vidya

The third digital marketing course that we recommend is the Certified Digital Marketing Master (CDMM) Course offered by Digital Vidya. Digital Vidya was established in 2009 with headquarters in Rohtak. It is the first Indian educational institution to offer digital marketing courses. This institution is known for its digital marketing and data science courses and has held 3000+ training sessions for these programs. 

Course Highlights:

• 44-course modules
• 100 hours of training sessions
• 140 hours of assignments
• Social media marketing- 5 modules
• SEO- 4 modules
• Web analytics- 5 modules
• SEM- 5 modules
• Email marketing- 3 modules
• Inbound Marketing– 4 modules

Course Benefits:-

• Access 72k INR worth of tools
• Earn globally recognized certificates from Facebook, Google, LinkedIn, etc
• 2 internships 
• 3 guaranteed job interviews
• Co-created with Facebook and Linkedin 
• 15 certifications 

Course Duration: 

4-7 months 

Check out the list of the top Digital Marketing Courses In Coimbatore to upskill and get newer opportunities in the online marketing sector. 

4. Web Mok

One of the top digital marketing educational institutions, Web Mok offers certified digital marketing courses in Rohtak. In essence, they operate as a digital marketing firm that also provides a digital marketing training program. As Web Mok is a digital marketing agency, hence, the course structure and training sessions are practical and are based on real industry projects. 

Course Learnings:

• Fundamental of digital marketing 
• Website planning and creation 
• SEO and SMO
• Adwords/PPC(SEM)
• Online lead generation 
• E-commerce marketing 
• Google Adsense
• Content marketing 
• Social media marketing (SMM)
• Inbound Marketing
• Mobile Marketing 
• Youtube marketing

Course Benefits:

• 9 google certifications+ 1 training completion certification 
• Job assistance 
• Access to free software worth 11895 INR. 
• Access to digital marketing tools 

Course Duration:

3-4 months 

Recommended Read: Digital Marketing Courses in Noida

5. Digitalkal

Digitalkal is a digital marketing training institute headquartered in Delhi-NCR. This institute provides training in eCommerce and digital marketing to professionals, businesses, freelancers, and online marketing enthusiasts. Digitalkal offers an exhaustive and well-structured digital marketing course that will make you industry-ready. 

Course Highlights:

• 16 certifications
• Placement assistance 
• Lifetime access to course material 
• Course completion certificate
• Course training by industry experts with 11+ years of experience 
• Daily assignment and classroom training

Course Duration:

The course duration and fee structure are not available for this course. Kindly contact Digitalkal directly for further details 

6. Konvertis 

Our #6 in the list of best digital marketing courses in Rohtak is the digital marketing course offered by Konvertis. Konvertis is yet another digital marketing agency in Rohtak that provides training in digital marketing. You’ll be equipped with all the skills, techniques, and tools required by companies to hire digital marketing experts. 

Course Syllabus:

• SEO and SMO
• WordPress
• Blogging and social media marketing
• Affiliate marketing 
• Google Adwords 

Course Benefits:

• Course completion certificate 
• Google certifications
• Access to course materials for a lifetime
• Practical training 

Course Duration:

4-5 months 

Recommended Read: Digital Marketing Courses in Dwarka

7. Adzentrik Rohtak

Adzentrik offers a top-rated digital marketing course that is designed by industry experts with 13+ years of industrial experience. The course structure is exhaustive with intensive practical training modules.

Course Content

• Search engine optimization 
• Social media marketing 
• Inbound Marketing 
• Content marketing 
• Email marketing 
• Youtube marketing 
• Pay per click(PPC) 
• Google Adsense
• Search engine marketing 
• Web development and web designing 
• Google Analytics
• Web analytics
• Affiliate marketing 

Course Benefits:

• 3 months of internship 
• Certificate on completion of the course
• Lifetime access to course material 
• 24*7 assistance
• Placement assistance 

Here was our list of the top certified digital marketing courses in Rohtak. Whether you are a job seeker, student, or professional who needs a career shift, a freelancer, or an entrepreneur who needs to upscale his/her business game, you can choose any one of the above-mentioned digital marketing certification courses and kickstart your digital marketing journey. 

Frequently Asked Questions(FAQs)

Q1 Are digital marketing courses in Rohtak worth it?

The answer to the above question is, YES! A quick and efficient way to develop new skills or deepen your understanding of a subject is to enroll in one or more courses. A well-curated digital marketing course can help you get acquainted with all the concepts, skills, techniques, and components of this field and make you industry-ready. 

Q2. What is Search Engine Marketing (SEM)?

Search Engine Marketing (SEM) is a digital marketing tactic used to make a website more visible on search engine results pages (SERPs). SEM focuses on driving traffic through paid advertisements, unlike SEO which is more concerned with collecting, tracking, and analyzing organic (unpaid) traffic patterns.

Q3. What are the perks of enrolling in digital marketing courses in Rohtak?

• Wide range of career opportunities
• Freelancing opportunities
• No specific educational background is required to enroll in this course
• Get industry-ready as the demand for skilled digital markets is increasing day by day. 
• Digital marketing is a fast-growing industry 

Q4. What is the salary of a digital marketing professional?

Fresher- 2,00,000-5,00,000 INR per year

Experienced (5+ years of experience)- 8,00,000-15,00,000 INR annually

Q5. What is the fee for digital marketing courses in Rohtak? 

The course fee for a digital marketing course will depend upon the type of digital marketing course you are choosing- a diploma course, certification course, or a free course. Based on this criterion, the fee structure for a digital marketing course ranges from somewhere between 10,000 INR to 5,00,000 INR. 

Conclusion:

Now that you have a clear idea of the best digital marketing courses in Rohtak, all you need to do is pick one and start your journey. Our best recommendation is the Digital Marketing Mater Course by IIM Skills.  These top 7 digital marketing courses in Rohtak, are designed and created by industry specialists who have years of experience in the digital marketing industry to provide you with course content that is up-to-date and is following the current trends of the industry. 

These courses are planned, created, designed, and structured to train college students and working professionals to better manage digital marketing initiatives. To help you learn the best techniques of internet marketing, all of these institutes in Rohtak that offer digital marketing courses combine both theoretical and practical knowledge, with a stronger emphasis on practical training.