Top 6 Digital Marketing Courses in Alaska With Placements
The word “digitalization” and its significance are becoming quite normal in this contemporary or modern world. The world is being rapidly digitalized in a way that the people of the previous century would not have imagined. When everything is being digitalized in this way, the scope of digital marketing is also increasing at a fast pace. If you want to become a professional in this field, must enroll in digital marketing courses in Alaska.
Sometimes, we go through the advertisements we come across on websites. At times, those advertisements will not be related to our search at that moment, but they may be from our previous search history also. There are also times when we do not even glance for a second at these advertisements. In my opinion, advertisements play a vital role in the success of a digitally marketed brand. This fact increases the possibilities of digital marketing courses.
A Wider Understanding of Digital Marketing
What is digital marketing? This is a question that you should ask yourself if you want to opt for this course. In a nutshell, when a work, service, product, or brand uses one or more channels for its promotion, then this is digital marketing. There are many marketing strategies on the web.
For example, while writing an article on this topic, when I search this particular phrase ‘digital marketing’ on google, along with the write-ups describing the phrase, many books with the same phrase as part of their titles also appear on the same page. The books are sold on online platforms like Amazon.
Another instance can be seen while searching the phrase best party wear ideas. One will be searching for some party wears ideas that will satisfy according to his/her wardrobe or collection, but as a result of your search, along with the article, there will be party wear dresses that will persuade you to buy them.
Let’s set Google search aside and think of us surfing through social media sites like Facebook, Instagram, etc. Even then, we can come across many advertisements for clothes or makeup accessories or haircare products or books or events, or anything that belongs to our past search.
Simply, all the above-mentioned instances are part of digital marketing or rather its technique. Simple or tricky, it is a very powerful business strategy. This will either act as a booster or a downer. The above examples are just a few in the wide world of the Internet. As the proverb, “Experience is the best teacher”, these real–life instances are just mentioned as some examples.
To be precise, all the different strategies are named respectively, and it is mandatory that any person who is interested in this topic or student who is interested in this course should have a deep and thorough understanding of these strategies and terms. Let us take a deeper dive into those strategies.
Search Engine Optimization SEO
In my opinion, this is the biggest digital marketing strategy. Simply, it is the technique of improving a website’s traffic. Sometimes, certain websites or links are seen in our related search from our search engines like Google, Bing, etc. The companies of these websites ensure the placement of their website’s ad on the first page itself of the search engine results page.
Search Engine Marketing SEM
This is also one of the most efficient ways to promote a business enterprise or webpage. In simple terms, these are paid online ads. These are the paid advertisements we see on the search engine results page.
Social Media Marketing
This is the marketing strategy explained before. Social Media is widely used nowadays. We come across different ads when we surf through Instagram, Facebook, and such.
Pay – per – click Advertisements PPC
These kinds of ads will be seen on the top or side of the search engine results page. The client or the business organization will have to pay for each click on the respective ads.
Content Marketing
It is the use of relevant content such as blogs, videos, eBooks, newsletters, social media posts, etc., among a target audience for the promotion of one’s business. The success of this marketing strategy relies upon the effectiveness of the contents that are used for this purpose.
Affiliate Marketing
A person or enterprise or organization promotes another company’s product or brand. For each sale through clicking the link shared by the affiliated person or whosoever, that affiliated party receives a commission.
Email Marketing
Email is still used as a medium of promotion. The advertisements of many products are sent to relevant people via email. This marketing strategy is even used now.
Why Choose Digital Marketing Courses?
Global Significance
Digital Marketing is an area that has great significance at a global level. This is a technology at our fingertips that is relevant at any place where the Internet is available. This is as opposed to the traditional system of marketing which is restricted to particular geographical areas. This course is of high significance especially when you opt for digital marketing courses in Alaska.
Increased Internet Usage
The technological advancements of this century have led us to a state where a day without using the Internet has become unimaginable. Approximately, 69% of the world’s population, or 4.9 billion people use the Internet daily. Thus, with the widespread use of the Internet, the possibilities of digital marketing and its related courses have increased tremendously.
Newer Opportunities and Its Increasing Relevance in the Coming Future
Just earlier, it was mentioned that Internet usage in the whole world is increasing. If it so now, then it will increase without any limits in the coming future too.
So, learning this course is never a waste of time or money. Every now and then newer job opportunities are increasing in this field and anyone interested to build a career related to this area can take up jobs like SEO manager, SEM executive, Email marketing executive, social media marketing executive, web analytics junior, content marketing specialist, digital marketing executive, etc.
The list of job opportunities in this specific field does not end here. There are many more on the list which is just avoided due to constraints of space.
Affordability
The expense of learning this course ranges from Rs 1000 to 1,00,000. This makes it affordable for a student of any financial background.
One Can Work from His/her Own Skills
The skills one needs to have in order to learn this course are good communication skills (especially if you chose digital marketing courses in Alaska), good teamwork and organizational skills, the ability to finish work before the prescribed deadline, and strong analytical and problem-solving skills.
Modules You Should Look for in Any Digital Marketing Course
Check out these modules when you search for digital marketing courses in Alaska.
- Digital Marketing
- Video Marketing
- Designing and Creating a Website
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Data/Web Analytics
- E-Commerce Management
- Email Marketing and Affiliate Marketing
These are the mandatory modules you should look for in any course of this kind. You can look for other modules too along with these compulsory modules when you look out for digital marketing courses in Alaska. Now you have a brief idea about digital marketing courses in Alaska and their strategies. Are you a person living in Alaska? Or do you have any plans to move to Alaska? If yes, the next part details the top online as well as offline digital marketing courses in Alaska.
Top Institutes for Digital Marketing Courses
1. IIM SKILLS
IIM SKILLS has a variety of online courses to its credit, and digital marketing is one among them. This institute ensures its student a job too right after the course completion as the placement cell dedicate itself to that. So, if you are searching for an online course in this domain, then you don’t have to give it a second thought. IIM SKILLS is the best choice. The course details are given below.
Course Name: Master Digital Marketing Course
Course Details: This course is a three-month course with two months of a paid internship with a stipend of Rs 6000/-. You will get weekly assignments. There are 15+ live projects and 10+ case studies.
Modules Covered in the Entire Course
- Introduction to Digital Marketing
- Web Development at Word Press
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Email Marketing
- Social Media Marketing
- Web Analytics
- Affiliate Marketing
- Video Marketing
- Inbound Marketing
- Integrated Digital Marketing Strategy
- Online Reputation Management
- Content Writing and Advanced Blogging
- Media Buying and Planning
- Marketing Automation
- Digital Infographics Resume
Course Fee: 366.41 USD / Rs 29,900
You Also Get
- Tools worth 79,000+
- Government-recognized master certificate from IIM SKILLS for an online course in this domain
- Recognized certifications with Google, HubSpot, etc.
2. Indian Institute of Digital Education or IIDE The Digital School
IIDE is one of the best digital marketing institutes in India. They have plenty of courses related to digital marketing. They teach through practical sessions. The classes have flexible timings, and the trainers are industry experts. The details of some of the courses that this institute offers are given below. Each strategy itself mentioned, in the beginning, is a separate short-term certification course in this institute.
Course Name: Online Social Media Marketing Course with Certification
Course Details: The course duration is 29 hours. The trainers target to teach everything regarding paid social media marketing campaigns. There are 18+ hours of live classes with 11+ hours of video lectures. Each student has to do assignments and go through practice tests.
Modules Covered in the Entire Course
- World of Social Media
- Introduction to Facebook, Twitter, Instagram, Pinterest, Linked In, and Snapchat
- Introduction to Facebook ads and Instagram Marketing
- Building a Quality Customer Base
- Audience Targeting Options
- Facebook and Instagram Ad Placement and Budgeting Options
- Various Types of Ad Formats
- Importance of Landing Pages and Remarketing
- Deeper Understanding of Facebook and Instagram Ads
- Setting Up Ads on Twitter and LinkedIn
Course Fee: 125.20 USD/10,195 INR + Taxes
Course Name: Online SEO Course with Certification
Course Details: The course duration is 14 hours. As the course level is beginner, it will teach you right from the beginning. It is 12+ hours of the live class and 2 hours of video lectures. You get intense training from experts.
Modules Covered in the Entire Course
- Keyword Research: Integral part of On-page SEO
- On–page SEO Tutorial
- Google – proofing your website
- Off-page SEO Tutorials
- Google search console
- Blackhat Techniques
Course Fee: 78.06 USD/6355 INR + Taxes
With These Short-Term Courses, You Also Get
- Industry-recognized certificate from IIDE
- Access to video lectures for 30 days
- Dedicated Q&A support and help
- Access to lectures via any device
Course Name: MBA in Digital Marketing Post Graduation Programme
Course Details: This is a postgraduate program. To give individual attention to each student, the number of students in a class is limited to 40. The course duration is 11 months. There will be 18 hours of class per week. Another plus point of this course is that the student can pay the fees in monthly installments.
Modules Covered in the Entire Course
- Inbound Marketing
- Outbound marketing
- Media marketing and automation
- Managerial skills and soft management
- Compulsory internship and thesis
- Specializations
- Capstone project
You Also Get to do
- Live projects
- Agency visits
- Soft skill training
- 2 – month mandatory internship
- Participate in global marketing competitions like GOMAC
Course Fee: 5738 USD/ 4,67,797 INR
Also Check:
- Digital Marketing Courses in Australia
- Digital Marketing Courses in Adelaide
- Digital Marketing Courses in Melbourne
- Digital Marketing Courses in Canberra
- Digital Marketing Courses in Ghana
- Digital Marketing Courses in Nigeria
3. University of Missouri–St. Louis (UMSL)
This is a national research university and is one of the most culturally and ethnically diverse university campuses in Missouri. It is the largest public university in the whole state. This university offers two courses in digital marketing. The details of the courses are given below.
Course Name: Digital and Social Media Marketing Graduate Certificate
Course Details: This is a graduation course in digital marketing. This course greatly matches those students seeking MBA or those working professionals who are extremely interested in this topic. The course duration is 12 credit hours. This university, even though a little bit distant from Alaska, is a good choice for students searching for good digital marketing courses in Alaska.
Modules Covered in the Entire Course
- Web analytics
- Search engine optimization
- Paid search techniques
- User experience
- Social media applications and best practices
- Content management and creation
- Video production and podcasting
You Also Get
- Scholarships
- Professional skills workshops
- Placement Coordinator
Course Fee: 1,73,824 USD
Course Name: Digital Marketing Communications Minor
This is a 15-hour program. This course is intended for marketing managers who want to know the intricacies of digital marketing. This also comes under the category of Digital marketing courses in Alaska.
Modules Covered in the Entire Course
- Principles of Marketing
- Advertising and Promotion
- Introduction to Digital Marketing Strategies
- Introduction to Social Media Marketing
- Marketing Analysis
- Internship in Marketing
You Also Get
- Scholarship
- Mentorship
Course Fee: 1,22,355 USD
4. Webster University
This is an independent nonprofit institution established in 1915. There are many courses other than digital marketing that are offered by Webster University.
Course Name: Graduate Certificate in Digital Marketing Management
Course Details: In this course, students learn each marketing channel in detail, its different aspects, etc. The course duration is 18 credit hours. This course is designed for those students who have a background in this realm. This course gives you a certificate that is equal to that of any digital marketing courses in Alaska.
Modules Covered in the Entire Course
- Digital Media and Culture
- Promotional Management
- Management of Digital Marketing
- Marketing Analytics
- Management of Social Media
- Digital Marketing Strategy
You Also Get
- A certificate
- Online and offline facilities
- Professional workshops
- Practical knowledge
- Dedicated placement cell
5. American Graphics Institute AGI
This is an institute for digital media and graphics with a live instructor online or in-person in Philadelphia or Boston. There are many basic levels to pro-level courses that this institute offers. Along with the digital marketing certification course, this institute offers many other courses in this domain. It is a better choice when thinking of digital marketing courses in Alaska. A few of them are listed below.
Course Name: Digital Marketing Certificate
This program uses new digital tools essential for modern-day marketing. To attend this certification program, the students have many options. They can either choose the online option or attend classes in person or choose a hybrid model that is to attend some classes online and some in person. The duration of this course is 133 hours in six weeks. There are many more courses that cover a vast area in this program.
Those are listed below.
- Google Analytics Training Course
- Digital Marketing Strategy course
- HTML Email Class – Introduction
- Responsive HTML Email Class
- HTML Course – Introduction
- WordPress Training Course – Introduction
- InDesign Class – Introduction
- InDesign Class – Intermediate
- Photoshop Class – Introduction
- Photoshop Class – Intermediate
- Digital Marketing Project
- Digital Marketing Portfolio
Course Fee: USD 495 – 795
6. University of Southern Indiana
This is a vast public higher education institution. This institution offers many courses in the areas of arts, business, nursing and health, science and engineering, and education. It is known for its affordability and value.
Course Name: Digital Marketing Certificate
Course details: The course duration is 72 hours. In this course, the main focus is on developing an Internet marketing plan.
Modules Covered in the Entire Course
- Develop an Internet marketing plan
- Use popular social media platforms
- Achieve higher positions
- Email marketing
- Advertising
- Step-by-step strategies
Course Fee: 345 USD
Course Name: Marketing Your Business on the Internet
Course Details: The course duration is 24 hours. This course is more like a deep study of digital marketing.
Modules Covered in the Entire Course
- Business on the Web
- Domain Names and Search Engines
- Website Optimization
- Internet’s Impact on the Marketing Mix
- Web Analytics
- Online Advertising
- Email Marketing
- Completing Your Internet Marketing Plan
Course Fee: 115 USD
Course Name: Using Social Media on the Business
Course Duration: This is a 24-hour course. This course focuses on how business enterprises get new clients through social media. The syllabus covers each and every aspect of social media.
Modules Covered in the Entire Course
- Developing a Social Media Foundation
- Crafting High-Quality Content
- Measuring Your Social Media Performance
Course Fee: 115 USD
Course Name: Achieving Top Search Engine Positions
Course Details: This program details the course of web trafficking. The instructor will teach you all the aspects of SEO.
Modules Covered in the Entire Course
- History of Search Engines and Directories
- How Search Engine Works
- About Creating Killer Keyword Lists
- Important HTML Tags
- Content Layout and Keyword Usage
- Web Hosting and URL Usage
- Spamming Tricks to Avoid
- Powerful Online Promotion Techniques
- Effective Online and Offline Promotion Techniques
Course Fee: 115 USD
Frequently Asked Questions About Digital Marketing Courses in Alaska
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What is the preferred eligibility criterion to join this course, especially the digital marketing courses in Alaska?
All these professional courses keep an eligibility criterion that is +2 from a recognized board or institution. However, it will be better if students with a graduation certification take up the course so that it will be a boost for their career. Not only the digital marketing courses in Alaska, but other locations also have the same criterion.
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What is the salary range for a career in digital marketing in Alaska?
The average pay scale of a digital marketer in Alaska is $61,286.
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Is digital marketing simple?
Digital Marketing is neither too simple nor too difficult. It needs a lot of hard work. The student needs to be digitally equipped as well he/she should know about the basic operation or use of the Internet facilities.
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Is mathematics compulsory in this course?
You don’t have to be an expert in logic and algorithm, but still, you have to study analytics. So, in that way, yes, there is a little bit of mathematics here too.
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What is the duration of courses in this field?
As you can see, the maximum duration is 1 year.
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Which are the subjects that should be compulsorily included in any course in this field?
Digital Marketing, Video Marketing, designing and creating a website, Search Engine Optimization (SEO) and Search Engine Marketing (SEM), data/Web Analytics, E-Commerce Management, Email Marketing, and Affiliate Marketing. These are modules that any digital marketing courses in Alaska or any other place should mandatorily cover.
Let’s Conclude
From this article, it can be clearly understood that Digital Marketing Course is something that can be availed with a very less fee even if you are living in any corner of the world. Still, provides you with a good pay scale, so quickly join the best course in this domain to have a gleaming career. If you want to join an online class, go through the list of online institutes or if you are planning to move to Alaska just check out the list of institutes which has digital marketing courses in Alaska.