Digital Marketing

Top 11 Digital Marketing Courses in Kanpur With Placements

The city of Kanpur is not only home to the largest stock market of Uttar Pradesh but it is also the largest producer and manufacturer of leather and the textile industry in India. So, it significantly provides for several employment opportunities for its people. Kanpur is also best known as the largest leather goods exporter in India. In fact, a major part of the production is exported to the American Estate and therefore various individual business firms effectively contribute to the GDP of our country. If you want to grow in this fast-paced world, check out the best digital marketing courses in Kanpur listed below.


The establishment of international trading affairs has paved the way for several complicated business operations to suit the requirements of present-day trading affairs. Therefore there was a need for any businessman to become relevant and updated in terms of technological advancements to allow smooth functioning of the business affairs.

Thus, adaptation to the digital format for the conduction of such business affairs is one of the biggest demands of the hour and an average businessman of Kanpur is well aware of the importance and impact of such adaptations and therefore switching to an online medium for marketing and trading procedures is one of the best examples to trace when talking about the transition in the business approach that has hit the local businesses of the Kanpur city.

Thus as a result, the digital industry has also become one of the most profitable areas because the transition from a basic to a digital approach has enabled several employment opportunities for the people of the city by creating room for more teachers and learners to handle these trading affairs.

So, the digital courses have gained huge importance in Kanpur city to allow the workers to learn and adapt to new and apt digital advancements of the trading world on a global level. Hence the digital marketing courses in Kanpur are more common and preferred in comparison to any other course available within the radius of the Kanpur city.

Today there are many professional institutes that provide basic as well as advanced digital marketing courses in Kanpur. Some of the institutes that have introduced digital marketing courses in Kanpur are discussed as follows:



IIM SKILLS is an important name to mention when discussing professional institutes that encourage digital marketing courses. IIM Skills is a professional institute that provides several courses in many differentiated areas or industries. Digital marketing is one of the important courses that the institute offers for students through an online medium.

The course duration is about 3 to 4 months and the classes are conducted on a weekly basis and are taken up by industry experts. The institute also supports students with internship programs and placements to help them gain practical knowledge.


Digital Marketing Course Syllabus:

  • Search Engine Optimization – 4 Modules
  • Affiliate Marketing – 1 Module
  • WordPress Web Development – 2 Modules
  • Search Engine Marketing – 6 Modules
  • Email Marketing – 4 Modules
  • Content Writing and Blogging –3 Modules
  • Media Buying – 1 Module
  • Social Media Marketing – 6 Modules
  • Web Analytics – 3 Modules
  • Inbound Marketing – 3 Modules
  • Online Reputation Management– 3 Modules
  • Video Marketing -1 Module
  • Integrated Digital Marketing Strategy –1 Module
  • Digital Infographic Resume Preparation- 1 Module


Course Highlights:

  • 24X7 Query Resolution
  • Life-Time Access To The Session Recordings.
  • Pre And Post-Placement Support.
  • Reliable and Expert Mentors.
  • Over 15 Essential Digital Marketing Certifications.
  • Research-Based Live Projects.


2. Digital Vidya

Digital Vidya is the best for digital marketing courses in Kanpur and also helps students with placement assistance. The institute’s certified digital marketing master’s program was created to educate people to make them digital marketers of tomorrow and so, this program has affected over 95,000+ professionals from over 55 countries after its establishment in the year 2009.


The major courses that are offered at Digital Vidya are:

  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM/Google AdWords)
  • Social Media Marketing (SMM)
  • Email Marketing
  • Inbound Marketing
  • Web Analytics
  • Facebook Marketing
  • Integrated Digital Marketing Strategy
  • Affiliate Marketing
  • Media Planning & Buying
  • How to Become a Freelancer in Digital Marketing?
  • E-commerce Listing and Marketplace Selling
  • Programmatic Marketing
  • Adobe Analytics
  • How to Create an Infographic Resume
  • Content Marketing
  • Lead Sourcing
  • Digital Marketing with ChatGpt
  • Some other courses that are offered are:
  • SEO Course for Freshers
  • Facebook Marketing Certification Course
  • Search Engine Optimization (SEO) Certification Course
  • Social Media Marketing Certification Course
  • Web Analytics Certification Course
  • Search Engine Marketing (SEM) Certification Course
  • Email Marketing Certification Course
  • Inbound Marketing Certification Course
  • Mobile App Marketing Certification Course


Course Duration – There are two types of courses offered with separate time durations.

  • (i) Fast Track Training – 4 Months
  • (ii) Regular Track Training – 7 Months



3. Delhi School of Internet Marketing (DSIM)

DSIM is one of the fastest-growing Digital Marketing Institutes in India that provides relevant courses and guidance from experts. The institute is known to combine textbook and practical learning experiences for the students even though they have adopted an online approach to teaching.


The details regarding the course curriculum are listed as follows:

  • Effective Email Marketing
  • Email Automation
  • Consumer Acquisition Strategy
  • Facebook Marketing
  • Facebook Advertising
  • LinkedIn Marketing
  • Twitter Marketing
  • Instagram Marketing
  • Pinterest Marketing
  • Snapchat Marketing
  • Search Engine Optimization (SEO)
  • Social Media for SEO
  • Mobile Optimization
  • Competitors’ Analysis on Google
  • Google Ads
  • Display Advertising
  • Mobile Advertising
  • Video Advertising
  • Advanced Campaign Optimisation


The course duration for the programs may vary from 3 months to 6 months.

Contact Details:

Phone: +91- 8800290309

Email: [email protected]


4. Rank Keywords

Rank Keywords is one of the best digital marketing courses in Kanpur and it is also the first institute to introduce the Social Media Marketing Workshop Series in Kanpur. Some of the best features of the institute are – live lectures, practical sessions, assignments for practicing, etc. Their curriculum is appropriate for a job seeker, an entrepreneur, a working professional, or even a business owner.


The course Curriculum is discussed as follows:

  • Introduction To Digital Marketing
  • Website Development
  • Search Engine Optimization (SEO)
  • Web Analytics
  • Content Writing and Marketing
  • Blogging and Google AdSense
  • Graphics Designing
  • Social Media Marketing
  • Freelancing
  • Google AdWords
  • YouTube Marketing and Video Editing
  • Sales in E-commerce Platforms
  • Email Marketing
  • Leads Generation and CRM
  • E-commerce and News Website Development
  • Dropshipping
  • Video and Content Marketing
  • Advanced SEO and Deep Blogging Secrets
  • Affiliate Marketing
  • Influencer Marketing and ORM
  • Google DoubleClick and Media Buying
  • Digital Marketing for Your Business
  • Permanent Income from Online World
  • Job and Interview Preparation.


Course Duration : 3 months

Contact Details:

Phone: 079053 43784

Email: [email protected]


5. Smiloe Group

This online medium for digital marketing courses in Kanpur provides a comprehensive understanding and advanced knowledge of the eight most crucial domains in digital marketing. The syllabus for the course is very relevant and shall be very helpful for aspirants and job seekers.


 The course curriculum at Smiloe Group is discussed as follows:

  • Introduction of Digital Marketing
  • WordPress Website development
  • Search Engine Optimization
  • Google Ads
  • Social Media Marketing
  • Video Marketing
  • Email Marketing
  • Content Marketing
  • Google Analytics
  • Google AdSense
  • Local Business Marketing
  • Mobile Marketing
  • Graphic Designing
  • E-commerce Website Development
  • E-commerce Training
  • Video Editing
  • Affiliate Marketing
  • Blogging
  • Influencer marketing
  • PPC Marketing
  • Online Present Audit
  • Dropshipping
  • Digital Marketing For Your Business
  • Job & Interview


Course Duration: 4 months

Contact Details:

Phone: +91 82997 84947

Email: [email protected]


6. KP Digital

KP Digital offers an expert team that excels in offering a wide range of digital marketing solutions, including SEO, SEM, PPC, and SMO. KP Digital is also proficient in website design and development, providing comprehensive digital marketing services and training in Kanpur.


Course Curriculum

  • Search Engine Optimization
  • Social Media Marketing
  • Website Development
  • Freelancing
  • Blogging
  • Facebook Ads Manager
  • Graphic Designing
  • YouTube Marketing


Course Duration: 3 months

Contact Details

Phone: +9193361 98980

Email: [email protected]


7. Proideators –

Proideators is one of India’s leading certification training companies that provides best digital marketing courses in Kanpur. The syllabus is a combination of a hybrid training strategy with self-paced learning with online instruction.


Course Curriculum

  • Fundamentals of Digital Marketing
  • Website Development (blog/corporate)
  • E-commerce Website Development
  • SEO (Search Engine Optimization)
  • Search Console
  • Google AdWords Certification
  • eCommerce Website Marketing
  • Social Media Marketing
  • Google Tag Manager
  • Google Analytics Certification
  • Remarketing and Retargeting
  • Influencer Marketing
  • Graphic Design
  • Email Marketing Certification
  • Affiliate Marketing
  • Mobile Marketing (ASO)
  • E-Commerce and Marketing
  • ORM (Online Reputation Management)
  • Online Media Planning and Buying
  • Content Writing and Marketing
  • YouTube
  • Adsense and Blogging
  • Business Listings
  • Lead Generation and CRO
  • Landing Page Techniques
  • Digital Marketing Tools
  • Freelancing Techniques
  • Whatsapp Marketing
  • SMS Marketing
  • Digital Marketing Strategy
  • Digital Career Preparation


Course Duration: 2 months

Contact Details:

Phone: +91 80700-80999

Email: [email protected]


8. NDMIT –

NDMIT is a well-known institution recognized for its extensive digital marketing and IT training programs in Kanpur. The institute provides sound knowledge and practical learning experience for digital marketing courses in Kanpur that is very helpful for aspirants looking forward to sketching out a profession in the field of digital marketing.


Course Curriculum

  • Introduction to Marketing
  • Introduction to Digital Marketing
  • Web Technologies – Digital Footprints
  • WordPress Website Development
  • Search Engine Optimization (SEO)
  • Photoshop Graphic Designing
  • Content Marketing
  • Social Media Marketing
  • Facebook Marketing
  • YouTube Marketing
  • Video Editing
  • PPC Advertising
  • E-Commerce Marketing
  • Affiliate Marketing
  • Drop Shipping
  • Google Adsense
  • Google Webmaster & Analytics
  • Google Certification Exams


Course Duration: 7 months

Contact Details: Phone: +91 98113 35081

Email: [email protected]


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9. BDMI Pro –

(BDMI) is a prominent Digital Marketing Training Center in Kanpur that offers a “Modern Digital Marketing Certificate Course.”The instructor-led, one-on-one classroom training sessions enable students to master the art of planning, strategizing, and measuring the success of digital marketing campaigns, all while adhering to industry best practices.


Course Curriculum

  • Concepts of Digital Marketing
  • Website Planning
  • WordPress Website Designing
  • Content for Website
  • Affiliate Marketing
  • Adsense
  • Fundamentals of SEO
  • Voice Search Optimization
  • Local SEO
  • Advanced SEO
  • Technical SEO
  • Blogging
  • Content Development & Marketing
  • SEO Auditing
  • Google Smart Campaigns
  • Google Search Advertising
  • Google Display Advertising
  • YouTube Advertising
  • E-Commerce Ads
  • Mobile App Advertising
  • Remarketing
  • Facebook Marketing
  • LinkedIn Marketing
  • Instagram Marketing
  • Email Marketing
  • Analytics


Course Duration: 2 months

Contact Details:

Phone: +91 63872 54616


10. DigiBask

DigiBask is one of the best places for learning digital marketing courses in Kanpur. The course is created by the experts of Kanpur for the city. DigiBask has tried to incorporate rare and distinguished topics in the syllabus in order to stand out among the competition and hence the same approach has been very helpful for the students as it allows them to learn and practice different topics that are not covered in the rest of the institutes.


Course Curriculum

  • Search Engine Optimization (SEO)
  • Social Media Optimization (SMO)
  • Search Engine Marketing (Google Adwords/PPC)
  • Social Media Marketing (SMO)
  • Basics of Blog Development and Web Analytics
  • Email Marketing
  • Pinterest Marketing


Course Duration: 6 months

Contact Details

Phone: +91 96827 76842

Email: [email protected]


11. Digi Skolae –

DigiSkolae is a premier institute that provides comprehensive digital marketing training programs in Kanpur. The syllabus is created with an intent to help develop creative potential in students and help them become skilled in various areas such as SEO, social media marketing, Google Ads, and more through their extensive and innovative curriculum, comprising over 60 modules.


Course Curriculum

  • Introduction to Digital Marketing
  • Market Research using GoogleForms
  • Introduction to Graphic Designing
  • Video Creation & Editing
  • Introduction to World Wide Web and Website Designing
  • Expertise in different Website builders
  • E-commerce Website Designing
  • Expertizing Landing Pages
  • Creating Landing Pages
  • Email Marketing
  • Introduction to Email Marketing Channels
  • Introduction to Search Engine Optimization
  • On-Page SEO
  • Off-Page SEO
  • Local SEO
  • Technical SEO
  • Google Search Console
  • Google Analytics
  • Bing Webmaster Tool
  • Mobile Marketing
  • Introduction to Social Media Marketing
  • Facebook Marketing
  • Linkedin Marketing
  • Twitter Marketing
  • YouTube Marketing
  • Introduction to Search Engine Marketing
  • Google Search Ads Setup
  • Quora Marketing
  • Advanced Graphic Design using Photoshop
  • Advanced Graphic design using Adobe Illustrator
  • Advance Social Media Marketing


Course Duration: 5 months

Contact Details:

Phone: +91 9519000321

Email: [email protected]


What Makes an Ideal Digital Marketing Course?

There are several kinds of digital marketing courses in the market and an aspirant can choose a training program depending on his/her requirements because digitalization has opened doors for many opportunities and people with differentiated skill set and talents can find work as per their own suitability. The following are certain important features and benefits of digital marketing courses that assure great return on investment and significant career growth.


  1. AI Integrated Tools And Syllabus

The AI-integrated syllabus is helpful to ensure that one is well-versed with the AI tools that are widely used in the industry today. Therefore knowledge regarding AI tools and an updated syllabus help to provide a balance in both concept and hands-on training experience on how to use various AI tools to automate the digital marketing process and efforts.


  1. Placement Assistance

It is very important to look for an institute that not only helps the students to connect with potential employers but also assists in resume building and preparation for an AI interview to enhance the chances of job absorption.


  1. Module Specific Instructors

Digital marketing covers several topics and therefore it is important that experts explain every module in detail. They must improvise new topics with changes and new developments that may take place in order to ensure that the students get the best and the most relevant training experience.


  1. Case Studies & Projects

Case study-based learning is a practical approach for training programs that are very helpful for students to learn practical studies and skills. This also helps them gain confidence.


  1. Interactive Discussions

Interactive classes and open-ended discussion sessions enable students to put forward their doubts so that the teachers can resolve their queries. This is a very fruitful activity for students to clarify concepts and address any confusion in order to develop a clear understanding of the subject. Therefore these sessions offer individualized support, allowing instructors to tailor their explanations to meet each student’s specific needs that can be helpful for the students later in their career.


  1. Mandatory Internships

Internship programs are usually a mandatory part of the learning tenure for the students to provide them with theoretical as well as practical experience in their chosen field. The intention is to help them develop a clear and sound understanding of the subject and they could even learn to bridge the gap between theory and practice which indeed shall be very useful in their respective careers.

Thus the idea is to prepare the students for facing the challenges of the digitalised industrial setup so that one can become a successful digital marketer. Internships are also a great way for students to build their resumes and get real training experience before they can begin their careers.


  1. Self-paced Course

A self-paced course intends to provide flexibility to be able to utilize one’s time for multi-tasking. Learners can set their own schedules and progress through the material available at their own pace by accommodating work, family, and other commitments.


Therefore we see that there are several advantages of taking up a digital marketing course that can help one excel particularly in this field of digital marketing but at the same time disciplined training programs can even be helpful for the students to develop self-confidence and personal skills such as multi-tasking.


Hence considering several perks and advantages the youth of the present day has drawn an inclination towards the digital marketing industry in order to create a sound career. The younger aspirants of Kanpur are no different from the rest of the students across the globe and hence as a result many students take up digital marketing courses in Kanpur to shape their careers.


Is Digital Marketing Worth It?

Digital marketing is an activity to mainly promote businesses through an online medium in order to increase traffic and sales and for a trade-based city such as Kanpur that involves huge volumes of international trading it is crucial to communicate and reach the target audience using the most impactful means to defeat the completion and hence digital marketing and the training through the digital marketing courses in Kanpur city play an irreplaceable role.

Thus, it is clear that digital marketing courses in Kanpur have helped in the development and growth of several businesses and hence the young aspirants are drawing inclination towards the digital marketing industry to set up their careers so that they can help in the growth and expansion of the local businesses of the city.


Importance of Digital Marketing Courses:

The digital marketing courses in Kanpur allow students to learn about the implementation of the concept of ‘pay-per-click adverts’. The PPC ads however are the most common form of advertising and brand promotion that could be found on the internet. It is an important tool for brand awareness and product promotion.

It is also helpful to reach the potential target audience and hence the digital marketing courses in Kanpur are very helpful and useful to promote growth and expansion of the local businesses. An entity can rely on a digital medium for establishing a channel of communication with the client but at the same time, it is also an effective tool to increase the base of the target audience that shall eventually help in boosting the sales and business expansion.

Therefore the experts and the old businessmen in Kanpur city are very well aware of the perks and advantages of digital marketing tools and hence they are clearly applying the digital approach in the promotional activities so they now encourage the younger aspirants to enroll in the digital marketing courses available in the city to boost the production of more expert marketers in the city to look after the marketing affairs for the local businesses.




  1. How much do digital marketing courses cost?

An all-around digital marketing course in Kanpur through an online medium can cost anywhere between Rs(25000 to 45000). However, some very popular online digital marketing courses in Kanpur also charge up to Rs(75000 to 80000) based on the extensive training in the area of digital marketing. Thus, the average fee of a college can vary anywhere between the factual figures stated.


  1. What is the average duration for simple digital marketing courses?

The term for the digital marketing courses in Kanpur could range from a month to 6 months depending on the nature of complexity and design of the syllabus and the training programs from both theoretical as well as practical approaches.


  1. What is the scope of digital marketing courses in the future?

The constant growth in the digital marketing industry calls for more employment generation because there is a need for more experts in order to handle trading affairs on digital platforms. In India, the digital advertising market is anticipated to develop at a CAGR of 27.42% to reach INR 539 billion by the year 2024.

The pay scale in the digital marketing industry has also increased as a result of this rise and therefore the digital marketing sector has a huge scope in India and abroad because of a huge dependency on digitalization in trading affairs and as a direct influence, the digital marketing industry shall also experience a rise to create more digital marketing experts to meet the increased demand in the digital industry.


  1. What is the scope of digital marketing courses in the near future?

The Bureau of Labor Statistics has estimated that there will be a 10% increase in the demand for marketing experts and professionals by 2026. The demand is likely to rise depending on the increased number of trading activities on a global level and the decent payments and perks that are associated with the digital industry. Digital Marketing professionals earn an average of ₹202,000 per year in Kanpur.


  1. What is the eligibility for taking up a digital marketing course in an Indian estate?

An aspirant can take up for diploma in digital marketing at any reputed institute in India. The course duration could however vary from 1 to 3 years but the digital industry has created room for several subsidiary sectors such as digital marketing studies and there are several professional institutes that run training programs on a monthly basis to help aspirants learns the basic and advanced digital marketing courses. The duration and the fee structure for these digital marketing courses will vary in each institute depending upon several factors like goodwill and co-curriculum.

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