Digital marketing isn’t going ahead without writing. Whether you write emails, social media posts, blog posts, or landing pages, writing is an integral part of the digital space. Skilled content writers who can adapt and deliver any content type are in high demand. Kota is considered the educational hub of India and houses many renowned institutes offering quality courses. In this article, we’ve outlined the top 7 content writing courses in Kota. If you wish to monetize your writing skills, you can choose from the list of paid and free courses.
What is Content Writing?
When you read a blog, an ad, visit a website, or even buy an e-book, the content you read is written by a content writer. Content writing aims to educate readers, solve their problems by solving their pain points, and make them aware of your product or service.
Content writing is a part of digital marketing. As a content writer, you’re contributing to the marketing efforts of the brand you’re working for. You are the voice of the brand you are working for, and your goal is to take their story and put it into words that touch the target audience. You’ll produce blog posts, posts for social media, articles, e-books, e-papers, and more as a content writer.
Types of Content Writing
Content writing exists in different forms based on the platform and type of content.
Blogging involves creating informative and engaging posts on a particular topic, industry, or niche.
- Article writing:
Articles are similar to blogs as educational guides or sources of information for readers. The length of articles varies from a blog. An article is longer and more in-depth than a blog.
- Technical writing:
Technical writing involves creating technical documentation such as user manuals, software guides, and technical reports. It demands in-depth knowledge of the subject. Graduates of computer science, information technology, or engineering are the ideal candidates to work as technical writers. You have a lot of opportunities for growth in the technical writing field if you can convey correct information in laymen’s terms.
- Academic writing:
Writing thesis papers, research papers, and journals is a part of academic writing. If you have an educational background or hold an academic degree in any field, you can work as an academic writer in that field.
- Social media content writing:
Social media writing involves creating short, engaging, and shareable content for social media platforms like Facebook, Twitter, and Instagram. It requires the ability to write in a conversational tone and the ability to grab the reader’s attention quickly.
Copywriting involves creating persuasive and compelling content that is meant to persuade the reader to take a specific action, such as making a purchase or subscribing to a newsletter. This type of writing requires excellent research and persuasive writing skills. Copywriters are skilled in understanding the buyer’s psychology to create content that leads the reader to take some action.
Ghostwriting is when your work is published under another author’s name. The amount of work that founders, solopreneurs, and CEOs have to accomplish prevents them from having time to create content for their social media accounts or company blogs. Even authors working on numerous books at once require the assistance of a ghostwriter to complete the works. You can work as a ghostwriter if you don’t mind not seeing your name on the content.
Most podcasts and YouTube videos are scripted. These producers spend most of their time making YouTube videos and podcasts and growing their YouTube channels. If you have a gift for storytelling, creative writing, and arranging material, you can become a scriptwriter for these channels.
Understanding the different types of content writing can help you determine your strengths and interests and choose the right content writing course that aligns with your goals. The content writing courses teach every type of content writing to help you finalize your niche.
What is Taught in Content Writing Courses?
Now that you know what content writing is, let’s dive into what is taught in content writing courses. The curriculum of content writing courses varies from institute to institute, but the basic elements remain the same. The courses generally cover:
Understanding the basics of content writing: It includes understanding the different types of content, identifying the target audience, and using appropriate tone and language.
Creating SEO-friendly content: Search engine optimization (SEO) is crucial for content to rank higher on search engines. In content writing courses, you will learn about on-page and off-page optimization, keyword research, and more.
Writing for different platforms: You will learn about writing for various platforms such as blogs, social media, email newsletters, and more.
Editing and proofreading: No piece of content can be perfect without editing and proofreading. In content writing courses, you will learn the different techniques and tools to edit and proofread content.
Benefits of Joining Content Writing Courses
Joining a content writing course can be beneficial in many ways, such as:
Learning from experts: Content writing courses are conducted by experienced professionals who have hands-on experience in the field. You can learn from their expertise and industry insights.
Practical experience: Many content writing courses offer practical experience through internships or live projects. This can help you gain valuable experience and build your portfolio.
Networking: Joining a content writing course can help you network with like-minded individuals and industry professionals, which can open up new opportunities.
Career opportunities: Completing a content writing course can help you start your career as a freelance content writer or land a job in a content writing agency or marketing team.
How to Start and Scale the Content Writing Career?
Here is a roadmap to start and scale your content writing career. Enrolling in content writing courses in Kota makes completing this roadmap easier.
- Creating your portfolio
A portfolio is a must-have for becoming a content writer. Content writers are not asked for qualifications. But their work holds great value when looking for a job or a client. A portfolio increases credibility. Your past clients’ recommendations reassure potential clients about quality.
You can make your own samples if you are a total beginner. The assignments you complete in the courses can serve as your portfolio.
- Collecting social proof
If you are a freelancer, you can’t always go out looking for customers. After some time in the business, you want the right clients to find you. You’ll require social proof of your industry knowledge to make this happen. Display customer testimonials and your achievements. Your clientele will grow as a result of this social evidence.
- Building authority in your niche
After you’ve worked with reputed companies or clients, you start building your authority in the industry. When you showcase your results and achievements, people start seeing you as an authority figure.
The Average Salary of Content Writers
The salary of a content writer depends on various factors, such as experience, expertise, and location. In India, the salary of a content writer ranges from INR 2-8 lac per annum, depending on the role and industry. The average salary of a content writer is INR 3 lac per annum.
Other best courses in Kota:
- Digital Marketing Courses in Kota
- Technical Writing Courses in Kota
- GST Certification Courses in Kota
- SEO Courses in Kota
- Data Analytics Courses in Kota
Top 7 Online Content Writing Courses in Kota
With the surge of online courses, learning content writing has now become accessible to everyone from their home. If you’re not residing in Kota, you can still ace content writing skills from anywhere in the world. We’ve listed the top 7 online content writing courses for the paid and free options so you can make an informed decision.
1. IIM SKILLS
With their highly comprehensive digital marketing and writing courses, IIM SKILLS have enabled a better future for many writers and marketers. The seamless Content Writing Course has made IIM SKILLS a provider of the best content writing courses in Kota. Write-Right, Naukri Learning, Contentholic, and other educational blogs have ranked this course as the number 1 content writing course in India.
- The course is conducted within 4 weeks.
- Students get an opportunity to participate in a guaranteed 3-month-long internship.
- The course fee is INR 14,900 + 18% GST.
- Students are guided to publish their first E-Book on Kindle and their first blog for The Times of India.
- Students get freelance opportunities and job placement assistance.
- The certification is aligned with MSME and HubSpot academy.
The course has a total of 16 modules.
- Module 1: Introduction to content writing
- Module 2: WordPress Web Development
- Module 3: Article, blog, web page writing
- Module 4: Copywriting
- Module 5: Marketing collaterals
- Module 6: Email Writing
- Module 7: Social media writing and video scriptwriting
- Module 8: Creative writing
- Module 9: SOP and business listing
- Module 10: Legal Writing
- Module 11: Technical writing
- Module 12: Search engine optimization
- Module 13: Content marketing
- Module 14: Affiliate marketing and AdSense
- Module 15: Freelance content writing
- Module 16: Resume writing
Phone number: +91 95807 40740
Email id: email@example.com
Education and career times (ECT) is a training organization recognized by the government of India. ECT has trained professionals from multinational organizations. Students of ECT Delhi are working in leading organizations worldwide. Students of ECT are placed in the:
- Tech Mahindra
The content writing course by ECT promises a successful career in similar organizations.
- The course is conducted in a 3-month-long schedule.
- The course fee is INR 12,712 + 18% GST
- Students need to complete 7 assignments and 5 live projects.
- The trainers offer guaranteed placement assistance.
- The course providers offer lifetime support.
The course comprises 13 modules.
- Module 1: Introduction to Content Writing
- Module 2: Improve vocabulary
- Module 3: Avoid Common Grammar Errors in Writing
- Module 4: Writing Tools, Tips, & Techniques
- Module 5: Creative Non-fiction Writing Skills
- Module 6: Fiction Writing: Master the art of Storytelling
- Module 7: Business Writing Skills
- Module 8: Technical Writing
- Module 9: Academic Writing Skills
- Module 10: Write Specific Pieces of Content
- Module 11: Content Marketing
- Module 12: Monetize Your Writing Skills
- Module 13: Publish Your Book
Phone number: 91-7827916060
Email id: firstname.lastname@example.org
The Vskills certification tests are conducted by ICSIL. Several employers seek employees to have a Vskiils certificate. As a result, Vskills has established itself as a major provider of one of the best content writing courses in Kota.
- The course duration is 13 hours.
- Students need to appear for an online test of 60 minutes in duration.
- The course fee is INR 3,499.
- The certificate is government certified.
- Understanding the basics of content writing
- Technical writing
- Diversifying in content
- Know Your Content
- Self-discovery as a content writer
To get more detail about the course, check out the course website.
- Content Writing Courses in India
- Content Writing Courses in Ahmedabad
- Content Writing Courses in Bangalore
- Content Writing Courses in Chennai
- Content Writing Courses in Indore
- Content Writing Courses in Bhopal
Whenever you talk about digital marketing or content creation courses, one name that you often hear is HubSpot. A few of the courses listed above offer certifications accredited by HubSpot academy. HubSpot is an American B2B company producing software products for sales, customer service, and inbound marketing.
You can look into the HubSpot Academy courses to improve your writing abilities without spending money. The content strategy, SEO, and content marketing courses are perfect for a beginner content writer to find direction and build the right skills to excel in this profession. These courses have ranked HubSpot as the provider of one of the best content writing courses in Kota.
- Free resources in video format.
- Reading material and other resources.
- Quizzes to test your knowledge.
- How to use storytelling method in writing and marketing
- Creating content strategy
- How to promote content
- Generating content ideas
- Search engine optimization
- Analyzing content
- Repurposing content
- How to use blogging to rank on 1st SERP of Google
Another of the free content writing courses in Kota to help you is SkillShare. It’s an American-based website designed for learners who like to gain knowledge through educational videos. You can watch their videos on content writing and related topics for free. To access some videos, you’ll have to pay a minimal subscription fee.
The videos are in sets, making it accessible for you to find your ideal course. After completing the videos, you get some projects from SkillShare to implement your learnings.
- Web Content writing masterclass
- Blogging using Medium
- Digital marketing: SEO training
- Content writing tips, tools, and real examples
- Writing headlines
- Writing video scripts
- UX writing
- Editing and proofreading
6. Udemy – Secret Sauce of Great Writing
In this course, a former Wall Street Journal editor teaches you how to write well by focusing on simplicity, clarity, elegance, and evocativeness. Whichever field you’re in, your writing will significantly change and stand out from the rest after you start using these four writing components.
At the end of the course, you will have a solid understanding of how skilled writers produce strong and lovely prose. The course is 44 minutes long and takes about an hour and a half to complete all exercises. This short course serves as a guide to help you develop clear and concise writing.
7. Henry Harvin
Established in 2013, Henry Harvin has been offering courses and training. Henry Harvin has trained more than 4.6 lacks students in more than 600 training programs. The content writing course by Henry Harvin is one of the best content writing courses in Kota, with more than 18,000 students trained.
- The course has a learning period of 40 hours
- The course fee is INR 17,500. You can also pay the fee in EMIs starting at INR 1,944/month.
- The American Association of EFL, the Content Writing Association of India, and MSME recognize the course.
- The course has a guaranteed internship opportunity.
- Students get to work on live projects in internships.
- The course is accredited with HubSpot Academy, MSME, NSDC, UK cert, and more.
Module 1: Language Skills
Module 2: Internet Skills
Module 3: Blog, Business, and Marketing Writing
Module 4: Content Strategy
Module 5: Technical and Research Writing
Module 6: Academic Writing
Module 7: Creative Writing
Module 8: Copywriting
Module 9: Email Writing
Module 10: Legal Writing
Module 11: Earn online and get International Projects
Module 12: Simulated Content Writing Projects
Students of Henry Harvin are placed at Paytm, Koo App, Wipro, Concentrix, and more.
Phone number: +91 989195353
Email id: email@example.com
Frequently Asked Questions About Content Writing Courses in Kota
Q1. Is content writing a good career?
Content writing can be a great career choice for people who enjoy writing and are passionate about creating content. Here are some reasons why:
Demand for content writers: With the growth of the internet, there is an increasing demand for high-quality content for websites, blogs, social media, and other digital platforms.
Creativity: Content writing requires creativity, and if you have a knack for writing and a passion for storytelling, this could be an excellent career path for you.
Variety: As a content writer, you will work in multiple niches, which keeps the work exciting and challenging.
Growth potential: With the right skills and experience, you can grow your career and move to higher-paying positions. The content writing courses in Kota guide you on how to monetize your skills for more growth in the future.
Q2. Is a degree in writing needed to become a content writer?
No, you do not necessarily need to have a degree in writing to become a content writer. While a writing, journalism, or English degree can be helpful, it’s not always required. What’s more important is having strong writing skills and the ability to create engaging and informative content.
Many content writers have degrees in other fields, such as marketing, communications, or business, and they have developed their writing skills through practice and experience. Some content writers may have even started their careers in other fields entirely and transitioned to writing later on. The content writing courses in Kota help you grow as a content writer regardless of your educational background.
Q3. Can I work as a freelance content writer?
Yes, you can work as a freelance content writer. Many content writers work as freelancers, either part-time or full-time. Working as a freelance content writer offers many benefits:
- Potential for higher earnings
Many content writing courses in Kota offer assistance in starting your freelancing career.
Q4. Are online content writing courses in Kota effective?
Yes, online content writing courses can effectively improve writing skills and develop a career. They provide a structured curriculum, feedback, and support. But actual writing experience is also necessary for success. You can gain this experience from internships. Most of the best content writing courses in Kota offer internships to help you get industry experience.
Content writing is an in-demand career, and with the increasing need for content in the digital space, it has become a promising career option. India’s educational capital, Kota, provides some of the finest content writing courses in the country. With the proper training and skills, you can become a successful content writer and work in various industries, including marketing, B2B, B2C, and D2C businesses, social media marketing, and more. Now you can enroll in any of the top 7 content writing courses in Kota to kickstart your content writing career.