Digital MarketingProfessional Courses

Top 5 Digital Marketing Courses in Corrientes With Placement

In a world where online presence is necessary, did you sometimes find yourself struggling to attract the right audience? Many businesses feel the same way. But yes, digitalization has helped ease down the burden by a lot. Lately, advertising has become accessible for companies who have the right skills and knowledge of digital marketing. It not only allows us to convey our message the way we want it but also helps us reach specific demographics. We can say that digital marketing courses are a popular choice in education since they can benefit students who are willing to pursue the field of marketing. With that in mind, we are going to discuss the best digital marketing courses in Corrientes, Argentina, along with digital marketing types, benefits, careers, and more.

 

Table Of Contents

  • Meaning Of Digital Marketing
  • Types Of Digital Marketing
  • Benefits Of Digital Marketing Courses
  • List Of Digital Marketing Courses in Corrientes
  • Future of Digital Marketing courses in Corrientes
  • Career paths you could get into with Digital Marketing courses in Corrientes
  • Frequently Asked Questions (FAQs)
  • Conclusion

Meaning of Digital Marketing

So what is Digital Marketing? Well, it is an act of advertising and promoting products, services, or brands through the means of digital channels and technologies. Like, have you ever seen book companies promoting their ads on Instagram? Or the various mobile game ads?

They mostly use online platforms like websites and social media for promotional activities. They aim to use Digital Marketing to establish an active online presence and consumer base. Thus, it is required to learn the skill of appealing to the target audience and ultimately growing the business.

Types of Digital Marketing

Social Media Marketing:

We all know about Social media, but what about Social Media Marketing? To be brief, it’s a method where social media platforms like Instagram, Twitter, and Facebook are used to promote brands and services. Generally, social media managers are in charge of overseeing the creation and sharing of content that specific audiences can engage and resonate with.

Marketing in this generation is dependent on the use of social media. Companies can not only create appealing content for their audience but also drive traffic from their website. This is useful for creating brand awareness. For example, a home-grown store can profit from advertising on platforms like Facebook, Instagram, or Twitter, where the brand owner could use tags and find audiences with common interests.

Content Marketing:

In the field of Digital Marketing, any strategy used to engage and retain an audience in the form of relevant content is known as Content Marketing. In this, we can include various forms of articles, blog posts, infographics, videos or podcasts. Through effective content marketing, a business can educate, entertain, and nurture relationships with its consumers.

E-mail Marketing:

E-mailing is another significantly popular method of promoting your business online. We have all received a bunch of emails advertising something or the other, right? The main aim of E-mail marketing is to promote specific products and services, and these can be customized as per the consumer’s interests. For example, many companies prefer sending personalized e-mails regarding offers or new releases to encourage further engagement.

Influencer Marketing:

Along with Digital Marketing courses, we can learn skills and strategies of Influencer Marketing. Influencers are individuals who we sometimes admire and they get paid to create engaging content for us. Usually, these influencers would have their channel or account with a sizeable follower base, where they would do product reviews, brand promotion, or share their personal opinions regarding the product. Social media platforms are known to attract worldwide attention, and therefore, advertising through influencers is fruitful.

Pay-per-Click:

Pay-per-click or PPC is an interesting advertising model where companies or businesses create clickable ads and a fee is paid to them whenever we click on the ad. This method is a great way to drive consumers to websites and boost visibility. The trick is to choose specific keywords and placements for the ads. To name some platforms we have Google, Bing, and social media like Instagram and Facebook.

Benefits of Digital Marketing Courses

As we already know, digital marketing courses can offer insight into various skills and open doors to numerous opportunities. Below is a compilation of benefits that a digital marketing certificate can bring to you:

Access to Multiple Career Options-

Digital Marketing is not just limited to one or two career paths but covers a wide area of skills. In fact, in a fast-growing marketing industry, knowing digital marketing is a bonus that can further boost your career prospects. If you can get skills that make you stand out like a pro, that’s a huge plus point, right? So if you’re thinking of switching jobs, you can do it without giving it a second thought.

Skill Development

Through digital marketing, you can learn specific necessary skills and become career-ready. For instance, skills like keyword research, search engine optimization (SEO), advertising through social media, e-mail, and many more are worth a lot in many fields. Even better, these skills can help enhance your digital expertise.

Flexibility

Most courses like digital marketing are internet-based, making time management considerably easy. Online courses are beneficial because it allows the learner to learn at their own pace and have a healthy work-life balance. We can now access digital marketing courses worldwide, which makes it a popular choice for learners, willing to explore outside traditional institutions. These are usually more cost-effective than offline courses, and that makes them affordable.

Specialization and Career Advancement

As stated earlier, this course is comprehensive and provides the student with a choice in further studies. When you have the basic digital knowledge, you can be unstoppable and easily switch between career choices.

Increased Earning Potential

The knowledge gained through digital marketing courses is considered very beneficial to many employers and industry professionals. Along with high expertise in the digital marketing industry, you are entitled to profitable career prospects and competitive salaries.

 

Must Read,

 

List of Online Digital Marketing Courses in Corrientes

So, Without Further Delay Let Us Dive Into Our Compiled List of Online Digital Marketing Courses in Corrientes.

 

1. IIM SKILLS:

IIM SKILLS is an online Ed-Tech institute that offers a variety of courses for its students. Their courses present in-demand job-related skills to help an individual compete in their chosen industry. The online institution was founded by Mr Vaibhav Kakkar in 2015 and is based in New Delhi, India.

Moreover, it has its reach in many countries worldwide and has trained over 35,000 students to date. For digital marketing courses in Corrientes, this is a great option for a hands-on experience.

Certificates earned from this institution are highly valued and can increase your chances of success in the industry. The course fee for a Digital Marketing Course is 1,27,707.63 Argentine Peso.

Also Read: IIM SKILLS Digital Marketing Course Review

Here is a Detailed Description of the Digital Marketing Course-

  • The course is instructor-led and offers a 5-month comprehensive training
  • 3 months program and 2 months paid internship (Flexible hours and fixed stipend of 6000 INR)
  • Certificate recognized by Govt. of India
  • Placement and placement support are provided for all students

Course Curriculum of Digital Marketing Course

  • Introduction to Digital Marketing
  • Web Development
  • Search Engine Marketing (SEM)
  • Search Engine Optimization (SEO)
  • Social Media Marketing
  • Integrated Digital Marketing Strategy
  • E-mail Marketing
  • Graphic Designing
  • Content Writing and Advanced Blogging
  • Digital Infographics Resume Creation

Other Professional Courses from IIM SKILLS

Contact Details:

+919580740740,

[email protected]

 

2. Coursera:

Founded in 2012, Coursera is a US-based online platform that offers its users a wide range of educational programs and courses. It was founded by Andrew Ng and Daphne Koller and has served millions of students worldwide since its inception.

Their vision states that education has the power to transform human lives therefore regardless of distance and identity everyone should have the right to receive education. Coursera has partnered with over 275 top universities and companies, to bring affordable, flexible, and job-relevant learning experiences for its students across the globe.

The interface of the website provides interactive learning materials like videos lectures, assignments, and quizzes. The students are allowed to learn at their own pace and complete their courses. Coursera has premium and free options for various courses and promises to aid its students in professional growth.

Some Notable Digital Marketing Courses on Their Platform-

  • Digital marketing taught by the University of Illinois
  • Google digital marketing and E-commerce
  • Google data analytics
  • Google UX Design
  • Google business intelligence
  • Social media marketing by Meta
  • Search engine optimization (SEO) offered by University of California
  • Social Media Marketing by Northwestern University
  • Market Research by University of California
  • Marketing in the digital world provided by the University of Illinois
  • Integrated marketing communications- Public relations, digital marketing, and advertising taught by IE Business School

 

3. Udemy:

Udemy is another massive ed-tech company, founded by Eren Bali, Gagan Biyani, and Oktay Caglar. It has been operating since 2010 and providing its learners with online education. Like other online platforms, Udemy has a vast range of courses to choose from– design, art, technology, commerce, science, health, self-care, and more.

The catch is that the courses are flexible, low-cost, and available in multiple languages. Usually, the courses are structured with video lectures, assignments, discussion forums, and quizzes that help hold onto the curiosity among the learners.

According to a 2023 report, there has been an increase in learners by over 60 million, and the overall course enrollments have been over 870 million. Udemy still holds on to achieve its mission of presenting its learners with flexible and effective courses for skill development, that empower organizations and individuals.

Although a certificate from Udemy wouldn’t hold the same value as a degree, it is a great choice for beginner-level experience for digital marketing courses in Corrientes.

Udemy’s Complete Digital Marketing Course (12 in 1)

  • Includes 22.5-hour videos, 35 articles, and 8 resources
  • Includes a certificate of completion
  • Will give you an insight into growing businesses, becoming an expert in Digital marketing, Freelance marketing and Affiliate marketing

Course Curriculum:

  • Copywriting
  • Search engine optimization
  • E-mail marketing
  • Market research
  • Making a website
  • Youtube marketing
  • Facebook marketing
  • Twitter marketing
  • Quora marketing
  • Google Ads
  • Google Analytics
  • App Marketing

 

4. Google Skillshop:

Another great way to learn digital marketing is through Google’s online courses and certifications. Google Skillshop, officially rebranded back in 2020 offers a wide variety of training programs to enable individuals to excel in their careers.

It is an online learning platform that provides opportunities for enhancing advertising and digital marketing, as well as understanding Google tools. Skillshop delivers interactive courses and assessments which are self-paced making it a valuable resource for anybody in the digital marketing industry.

Since you are in search of digital marketing courses in Corrientes, rest assured, that Google digital marketing certification is held very high in regard. Moreover, all courses and certification offered by Google is completely free.

Here is a List of Google Digital Marketing Courses-

  • Fundamentals of Digital Marketing which includes building an online presence, use of online strategy like SEO and SEM, and course marketing online presence.
  • Advanced Google Analytics like advanced marketing tools, as well as, data collection set-up and configuration.
  • Advertising revenue with Google Ad Manager which touches upon Google Ad Manager, optimizing creatives with Ad Manager, and building inventory and ad units.
  • With further progress promoting business with content is taught including – Social media basics, setting goals for social media, content marketing, and more.

 

5. LinkedIn Learning:

And lastly, to conclude the list we have LinkedIn Learning – which has been offering online courses since 1995 and was founded by Lynda Weinman and Bruce Heavin. The platform which has its headquarters in California, offers a wide variety of courses and is primarily focused on professional/career growth.

The video lectures are taught by industry experts providing comprehensive guidance on the subject. A noteworthy feature of LinkedIn Learning is its integration with profiles that can allow the user to display their earned certificates directly on the profile.

There is no further hassle as these certificates can emphasize your knowledge and skills, to your future employers. However, unlike Google, this online education platform uses a monthly subscription model for anybody looking to reap benefits from their courses.

Master Digital Marketing

  • Enhancing overall digital marketing expertise
  • Learning the fundamentals
  • Learning to use social media in marketing strategy
  • Using SEO principles in content strategy

There Are a Total of 9 Video Lectures

  • Digital marketing foundations
  • Social media marketing
  • Social media and strategy and optimization
  • Marketing through TikTok and Insta reels
  • Facebook advertising
  • Marketing on LinkedIn
  • SEO Strategy
  • SEO Content Writing
  • Augmented Reality Marketing

 

The Future of Digital Marketing Courses in Corrientes

In the country of Argentina, Corrientes is a province that spans around 90 square kilometers. Despite its population being about 346,334, the province hosts two universities that offer over 60 courses and programs including Bachelor’s degrees in Arts, Engineering, Computer Science, and so on.

But if you are a student who is interested in Digital Marketing, it is recommended to search online for the best digital marketing courses. On a global scale, the digital marketing industry has been dynamic and it can be stated that soon it will prove to have more scope. Certain factors can be listed below:

The Growing Influence of AI-

Artificial Intelligence also known as (AI) has influenced almost every industry and field in some way. Many companies in recent years have opted for automation in advertising to increase overall customer satisfaction and experience.

The use of AI in the digital marketing industry mostly comes in handy during time-consuming tasks like data collection, market research, and more. Remember the times when you were prompted to fill up an online survey? Or asked to rate certain services online?

With these advancements, companies and businesses don’t have to fret over tedious tasks and can focus on improving their quality of services. Some notable benefits of its use can be to appropriately analyze customer engagements, optimize various marketing contents, and predict customer behavior.

The Popularity of Social Media-

In the new age, social media influencers and interactivity on various platforms have made the use of social media very popular among teens, young adults, and adults alike. Big Businesses create brand awareness for themselves through social media marketing.

Popular social media platforms like Facebook and Instagram which are more commonly used by consumers, have been able to bring a huge boost in marketing and advertising.

On the other hand, huge companies tend to invest in partnerships with popular channels to increase their customer base. Social media marketing has a huge potential and can be a resource for digital marketing courses in Corrientes, or elsewhere.

Pay-per-click Ads

Since the increased use of online sites, platforms, and apps advertising products has been almost easy, as long as the right audience is targeted. Having sufficient knowledge of SEO keywords, customer surveys, and personalization of searches, clickable ads can help companies earn some profit from promotion.

Consumer data from across the internet is a very valuable resource for big enterprises and search engines nowadays tend to provide a personalized feed for everyone. This means that understanding what the customer wants can benefit the business in customizing their ads per se.

For instance, you might have seen specific pop-up ads about things you might have searched a day prior or even before that. It helps them understand their customer’s wants and needs and find a target audience.

Recommend Read,

 

Career Paths You Could Get Into With Digital Marketing Courses in Corrientes

Since this industry has a bright and prosperous future, there are ample career opportunities open for digital marketing students. Some of these are as follows:

  • Analytics Manager
  • SEO Specialist
  • Social Media Marketing Manager
  • Website Content Writer
  • Content Strategy
  • Copywriter
  • Web Designer
  • Web Developer
  • User Experience Design
  • Creative Director
  • Brand Management
  • Content Marketing
  • E-mail Marketing
  • Digital Marketing Executive

 

Frequently Asked Questions (FAQs)

Q. What is the fee for digital marketing courses?

There are plenty of online digital marketing courses that can benefit both students and working professionals. At maximum, the price for these courses can rise to 146,690 AUS. Some digital marketing certificate courses and training programs are completely free and worth checking out.

Q. Which digital marketing course is best for beginners?

The field of digital marketing is easy to get accustomed to, which means you don’t need to have qualifications in any other field to learn the basics of the course. Online platforms offering free digital marketing courses, according to our compilation are Google and LinkedIn Learning. These are readily available websites that do not require a high investment but are guaranteed to help you benefit. Although they do not offer placements or guarantee a digital marketing degree, you can attain the beginner-level qualifications from these courses to benefit in the long run.

Q. What are some digital marketing courses in Corrientes for working professionals?

Some of the ed-tech companies listed above are IIM Skills, Coursera, and Udemy. These courses are comprehensive and provide a higher quality hands-on experience. The courses offered by these companies are interactive and are paired with proper assignments and guidance from industry professionals, though they are slightly on the expensive side.  As per our knowledge, both students and professionals working in the digital marketing field can benefit from these, and gain an in-depth understanding of the industry.

Q. What are some digital marketing courses in Corrientes with certificates?

All the digital marketing courses listed above, come with certifications. But if we have to prioritize the value some online education platforms with highly valued certificate courses are IIM Skills, Google, Coursera, and Udemy. Certificates offered by these platforms are highly recognized and will help you prosper in the digital marketing industry.

Conclusion

To wrap this up, if you are willing to pursue the digital marketing industry you are in for a lot of benefits. This field has tons of potential and with just the right amount of motivation and knowledge, you can enhance your skills and keep up with the future trends in digital marketing courses in Corrientes or worldwide.

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