Digital MarketingProfessional Courses

Top 10 Digital Marketing Courses in Dubbo With Placements

Dubbo is a city in Australia that blends rural life with rich Victorian colonial history and the wild adventure of an African Safari. It’s no wonder that Dubbo hosts more than half a million visitors each year. It is also home to a high-quality education hub comprising public, independent, and tertiary institutions. Dubbo offers a wide range of opportunities in the digital marketing field. Reputed institutions from around the world are offering classroom and online digital marketing courses in Dubbo.

Digital marketing is the promotion of goods and services through digital mediums such as websites, apps, mobile phones, search engines, and social media. Digital Marketing became a phenomenon in the 1990s due to the adoption of the Internet.

Dubbo is considered to be a major Shopping hub in Central and Far Western Districts in New South Wales. It is also home to a high-quality education hub comprising public, independent, and tertiary institutions.

Digital marketing trends evolve each year as more companies incorporate the latest technologies to enhance their marketing techniques. Marketers publish a piece of content to see its effectiveness over the next few weeks. Advertisers across various sectors partner with social media influencers to help enhance their brands.

This is an effective marketing strategy because customers take another customer’s feedback before purchasing advertised products. For a marketing career advancement, professionals can register with institutes offering Digital Marketing Courses in Dubbo.

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Minimum Educational Requirements for Digital Marketing

  • Bachelor’s Degree in Marketing or Business related Field
  • Master’s Degree in Marketing or Business related Field

To Acquire the Above Skillset. You Can Enrol Yourself in the Top 10 Institutes Offering Digital Marketing Courses in Dubbo.

  • IIM SKILLS
  • The University of Melbourne
  • Edith Cowan University (ECU)
  • Udemy
  • Coursera
  • LinkedIn Learning
  • RMIT University
  • Charles Sturt University
  • Australian Institute of Digital Marketing
  • Imarticus Learning

Also Read, Digital Marketing Courses in Shepparton

Top 10 Digital Marketing Courses in Dubbo With Placements

1. IIM SKILLS

IIM SKILLS is a trustworthy ed-tech company that offers digital marketing courses in Dubbo. Experts affiliated with this industry share their knowledge and expertise to help shape students for a bright and prospective career in digital marketing.

Students can also participate in a 3-month internship program after completion of the course. Instructors conduct live online sessions and share the recordings with the students.

Recordings will be updated in the student’s LMS. Students can log in to their LMS to access the class recordings. Students will receive a certificate from the institute and can also be a part of 13 other certification programs.

Lifetime access to study material will be provided so students can enhance their knowledge of digital marketing and excel in their respective careers.

Course Details:

Course Name: Digital Marketing Course

Duration: 3 Months Of Online Training Program + 2 Months Of Paid Internship

Fees: 550.72 AUD + Taxes

Concepts:

  • Introduction to Digital Marketing
  • Web Development at WordPress
  • Search Engine Optimisation (SEO)
  • Search Engine Marketing (Google Ads)
  • Email Marketing
  • Inbound Marketing
  • Social Media Marketing
  • Web Analytics
  • Online Reputation Management(ORM)
  • Digital Infographics Resume Creation
  • Quora Marketing

Other Professional Courses from IIM SKILLS

Contact Information:

+919580740740, [email protected]

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2. The University of Melbourne

The University of Melbourne is one of the leading research universities in Australia. With over 170 years of experience in preparing students, this university stands out as one of the top institutes offering digital marketing courses in Dubbo.

It provides students with a classroom as well as an online learning experience. Students with a bachelor’s Degree in Commerce and freshers in the field of marketing can enroll in the course.

The course aims to prepare students for a career in the fast-changing landscape of digital marketing. You will get access to advanced subject matter in digital marketing including, Customer Experience Design, Digital Marketing Metrics, Content Marketing, and Thought Leadership.

Course: Master of Digital Marketing

Course Duration: 2 Years Full-time/ 4 years part-time

On-Campus/ Online Learning

Syllabus: Core Subjects

  • Students will learn the following subjects in the first semester:
  • Marketing Research
  • Customer Experience Design
  • Social Media and Viral Marketing
  • Digital Marketing Metrics
  • Digital Marketing Analytics
  • Digital Retail
  • Content Marketing

Electives

  • Students must complete three of the below subjects:
  • Branding
  • Innovation Management
  • Advertising and Communication Strategies

About Course:

The Master of Digital Marketing course is eligible for students with a bachelor’s degree in commerce or for individuals starting as marketing professionals. Students get to learn the creation of a digital customer experience, the importance of data metrics, steps to craft the best creative viral content, and best-practice examples from industry leaders.

The course aims to equip graduates for a career in the fast-paced digital marketing world. Students get to learn specialized advanced concepts such as Customer Experience Design, Content Marketing, Digital Marketing Metrics, and Thought Leadership in Digital Marketing.

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3. Edith Cowan University

Edith Cowan University fosters a strong relationship with the Noongar people, the traditional custodians of the land on which the campus stands.

Kurongkurl Katitjin, ECU’s Centre for Indigenous Australian Education and Research, plays a vital role in assisting the university to meet its commitment to the Aboriginal and Torres Strait Islanders. It is a reliable institute that offers digital marketing courses in Dubbo.

Course: Graduate Certificate of Applied Digital Marketing

Syllabus

  • Applied Digital Marketing
  • New Product Development
  • Current Issues in Marketing

Course Features:

  • Evaluation of topical, current, and relevant issues in modern-day marketing practices.
  • Strategic implementation of digital and social media to ease usage of industry-standard software and technology.
  • In-depth understanding of digital marketing concepts such as SEO, digital marketing analytics, and other digital technologies to design strategic marketing plans for new products or services.

About Course:

The course is structured in consultation with industry experts. Students and professionals become proficient with knowledge in digital marketing applications. Marketing professionals with years of experience get to participate in mentorship programs.

Instructors give a detailed explanation of starting and managing a small or medium business enterprise. Students learn to create their own WIX website and publish and manage website content.

Students learn to create and run online marketing campaigns to streamline organizational success.

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 4. Udemy

Udemy is a reputed online education platform that offers digital marketing course. In this course, you will have a broad understanding of digital marketing and its concepts

Course: The Complete Digital Marketing Course

Duration: 22h 43m

Course Content:

  • Introduction to Digital Marketing: Best Free Digital Marketing tools to go viral-Course Resources-Tips to finish the course
  • Market Research: Introduction to Market Research-Survey Response-Analysis of Survey Results-Feedback without survey
  • Make a Website: WordPress vs Make a website in 10 minutes up a business email domain mail to Gmail-Activate your SSL Certificate
  • Email Marketing: Market your business by creating a MailChimp account for free opt-ins & Pop-Ups for free email subject lines that get Opened-Email Marketing Analytics.

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5. Coursera

If you are a beginner or have some experience and you are looking to venture into the world of Digital Marketing, then Coursera is the platform for you.

Coursera is an online education portal that offers Digital Marketing courses in Dubbo. Coursera has a tie-up with respected institutions and industry experts who will offer guidance and help shape your career in digital marketing.

You Will Study the Below Concepts From the Institutions

University of IllinoisDigital Marketing InstituteI E Business SchoolUniversity of California
The Digital Marketing Revolution

 

Digital Strategy and Business OpportunityIMC and IMC Planning BackgroundIdentifying Attracting and Growing Your Digital Audience
Marketing in the digital worldDigital Channel Planning and E-commerce StrategyIMC Planning ProcessStrategies for Converting and Retaining Customers Online
Digital Marketing Analytics in PracticeDigital Leadership and Digital Strategy ExecutionAdvertising Management & DesignMobile Marketing Optimization Tactics and Analysis
Digital Media and Marketing Principles Marketing Communications Mix 

6. LinkedIn Learning

LinkedIn Learning is an edtech subsidiary of its parent company LinkedIn. It is an online coaching platform that offers digital marketing courses in Dubbo. LinkedIn Learning equips students with in-demand skills through personalized career coaching.

You Will Learn the Following Concepts Once You Enroll in the Course

  • Digital Marketing Foundations
  • Social Media Marketing: Foundations
  • Social Media Marketing: Strategy & Optimization
  • Social Media Marketing: Instagram Reels
  • Facebook Marketing
  • LinkedIn Marketing
  • SEO: Keyword Strategy
  • Marketing Strategy: SEO Content Writing
  • Augmented Reality Marketing

7. RMIT University

RMIT University is among the top 150 universities in the world. It has trained over 23000 students from across the world. The institute provides a community-based learning environment where students and faculty can collaborate to share their skills, experiences, and creativity.

RMIT provides an enriching, welcoming, and positive experience for the student community. Students and educators are welcome to participate in the Work Integrated Learning program.

RMIT provides resources, services, and facilities to support information needed by the global student community. It is a reputed institute that offers online digital marketing courses in Dubbo.

Course Name: Online Graduate Certificate in Digital Marketing Leadership

Course Duration: 8 Months

Course Syllabus:

  • Customer First Digital Marketing
  • Consumer Analytics
  • Marketing Technologies
  • Leading Digital Transformation Marketing

Course Features:

  • Real-time projects are offered to students to have a better understanding of problems afflicting the digital marketing world.
  • Access to course materials, learning activities, and online resources through a student email account.
  • A thorough assessment of digital marketing concepts in the form of essays, reports, presentations, case studies, quizzes, and research projects.

About Course:

Marketing leaders are fully aware that the future of marketing relies on relevant, timely, and personalized customer experiences. The course will help students leverage data and technology to develop and create customer-first experiences and deliver marketing objectives. The course instills digital marketing knowledge in students to have a competitive edge in the job market.

8. Charles Sturt University

Charles Sturt University is a prestigious institution that equips students, staff, and communities with skills to help them survive in a sustainable world. It enhances the knowledge of students through classroom and online learning modules. It is a reliable institute that offers digital marketing courses in Dubbo.

Course: Master of Applied Digital Marketing

Syllabus

Core Subjects

Digital and Social Media Marketing

Marketing for Managers

Big Data and Marketing Analytics

Digital Marketing Analytics

Social Platform Marketing

Digital Social Selling

Search Marketing

Topics in Information Technology Ethics

 

Elective Academic Subjects

Choose any two of the below subjects

Foundations of Big Data Analytics

Strategy and Planning

How and Why: Consumers and their Behaviour

Agile Thinking For Marketers in a Disrupted World

A Deeper Dive into Marketing Practice

IT Management Issues

 

Elective Industry Subjects

Professional Internship

Professional Communications

Developing Solutions

Project Management Fundamentals

 

9. Australian Academy of Digital Marketing

 The Australian Academy of Digital Marketing stands as the leading provider of home study and classroom-based digital marketing courses in Dubbo.

The core philosophy is to ensure top-notch education is easily accessible to students across Australia. The institution provides certified courses to equip students with the skills and knowledge needed to have a sustained career in digital marketing.

The IARC plays a vital role in ensuring course content, delivery, assessment, and administration standards are well maintained.

Students are eligible to join the Content Marketing Association as student members. After graduation, students become associate members in turn they become full-time professional members of the CMA.

The institute is also a proud member of Adult Learning Australia, an education focused on ensuring lifelong and lifetime learning for Australians.

Courses

Certificate Course

Develop an understanding of digital marketing basics with an introduction to core principles and practical skills.

Home Study /Classroom-based

Duration: 3 months

Evolution of Digital Marketing

Gain an in-depth understanding of the below fundamentals Same as Home Study

  • Marketing principles
  • The marketing process
  • Segmentation, targeting, positioning
  • Influence of digital technology
  • The digital Customer
  • Marketing Mix
  • SWOT Analysis
  • Porter’s Five Forces

Inbound & Social Media Marketing

  • The inbound methodology
  • The buyer’s journey
  • Personas and customers
  • The different marketing channels available
  • Facebook, Twitter, LinkedIn, and other social networks
  • Engaging with audiences online
  • Content marketing
  • Blogging

Advanced Certificate

Get advanced knowledge of digital marketing skills and platforms to launch or progress your career.

Duration: 6 months

Search Engine Optimization

You will learn about the evolution and key ranking factors of search engine optimization.

  • How search engines work
  • Ranking factors
  • Algorithm updates
  • How audiences use search engines
  • On page-Off page optimization
  • Tools for SEO
  • Tracking and analyzing success

Digital Marketing Channels

Understand the different marketing channels.

  • Email marketing
  • Email marketing measurement
  • Paid advertising
  • Pay-pay-click (PPC) campaigns
  • Search and display advertising
  • Mobile Marketing
  • Responsive and mobile sites
  • Mobile app development

Website Design and User Experience (UX)

Gain a non-technical understanding of designing websites for users. You will learn

  • The user experience
  • Clear Information Presentation
  • Website Objectives
  • Site Architecture
  • User Experience Design
  • Creating Wireframes
  • Analyse and enhance your site
  • Responsive design

Postgraduate Certificate

Develop an in-depth understanding of digital marketing strategies and practices to successfully lead campaigns and take your career to the next level. You will also be given an optional work placement.

Duration: 9 months

The topic focuses on principles of analytics and performance management.

  • Data-driven insights
  • Value of Online Analytics
  • Analytics and Strategy
  • Setting goals and objectives
  • Key performance indicators (KPIs)
  • Google Analytics
  • Other web analytics tools
  • Tools for webmasters and administrators

Social Media Advertising

You will learn how to advertise on social networks

  • Choosing the right platforms
  • Targeting Audiences
  • Analyzing social advertising
  • Facebook advertising options
  • Twitter advertising options
  • LinkedIn advertising options
  • Other advertising options

Digital Strategy and Practice

Gain an understanding of digital strategy and practice

  • Industry frameworks
  • Situation analysis
  • Objective setting
  • Tactics and actions
  • Planning and management
  • Presenting your plan
  • Working in-house and with agencies
  • Setting up your own business

10. Imarticus Learning

Imarticus Learning brings you high-quality education from premier universities across the world. They conduct rigorous programs that are experimental, progressive, and valuable.

By focusing on hands-on and experiential knowledge, they strike a balance between in-class learning and practical experiences. This institute provides classroom-based and online digital marketing courses in Dubbo

Course Name: Post Graduate Program in Digital Marketing

The Digital Marketing Course Syllabus is as follows:

  • Module 1- Introduction to Digital Marketing
  • Module 2-Consumer Centricity
  • Module 3-Website Design
  • Module 4-Search Engine Optimisation (SEO)
  • Module 5-Social Media Marketing
  • Module 6-Search Engine Marketing
  • Module 7-Affiliate Marketing
  • Module 8-Email Marketing and User Nurturing
  • Module 9-Content Marketing
  • Module 10-Web Analytics
  • Module 11-Media Planning and Buying
  • Module 12-E-commerce Marketing

Digital Marketing will have a bright future as there is more market and consumer awareness. Every institute has unique learning models that will enhance the knowledge and skill set of students vying for a career in Digital Marketing.

Students looking for high-quality and budget-friendly education can enroll at IIM SKILLS. Course fees are AUD 636 with a monthly payment of AUD 91. The world is active on the internet, those who are interested in digital marketing can learn and apply for online digital marketing courses in Dubbo in any corner of the world.

FAQs

Q. Is a digital marketing course expensive?

No, IIM SKILLS offers a budget-friendly Digital Marketing course with industry-based training. With a monthly fee of 91AUD, you pursue the course without any hassle.

Q. Is digital marketing difficult to learn?

Digital Marketing is both easy and challenging. There are numerous courses, resources, and tools to help you get started with digital marketing. It requires constant learning and adaptation due to the ever-evolving landscape.

Q. Does digital marketing have a prospective future?

The future of digital marketing is bright as there is more market and consumer awareness. Businesses use a wide range of tools to collect data and conduct an in-depth analysis of their target audience. Traditional marketing still has its place in the world but as more people engage on the internet, digital marketing will grow and increase shortly.

Conclusion:

Digital marketing is a wide platform that offers wide career opportunities. Today is a digital progressive time, and every sector demands a digital platform to showcase the products and services that are offered by the company/organization. If you are in Dubbo &  looking forward to seeking a career as a digital marketer then you must check these highly recommended Digital marketing courses in Dubboo.

 

 

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